Product Marketing Manager
Full-Time | Marketing | Boston, MA
GasBuddy is looking for a Product Marketing Manager to help grow its software-as-service business for the fuel and convenience retail industry. This role is a strategic, hands-on, marketing position that requires a track record of successfully introducing new products to market. The ideal candidate has developed successful go-to-market strategies, articulated compelling market positioning based on product distinctions, crafted messaging with marketing communications and sales teams, and understands how to align Marketing, Product, and Sales teams to effectively identify prospects, nurture leads, and close opportunities throughout a product’s lifecycle.
As a Product Marketing Manager, you will work closely with sales, product development, brand marketing and marketing communications to ensure the go-to-market strategy and marketing lifecycle are aligned with business objectives. The ideal candidate has some experience developing top-of-the-funnel content and sales tools including product literature, client-facing presentations and other sales enablement curriculum. We’re looking for an energetic product marketing whiz who can arm our sales team with everything they need to take this solution to the next level in an exciting market.
Responsibilities may include but not limited to:
Nice to Haves
GasBuddy is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, disability, military status, national origin or any other characteristic protected under federal, state, or applicable local law.